New look for Bristol-based Triodos Bank
Bristol-based ethical bank Triodos has unveiled a new look, after celebrating its 30th anniversary in the UK.
The updated brand and logo will be used across all of its platforms.
Launched in the Netherlands in 1980, Triodos celebrated its 30th anniversary in the UK in 2025, marking £2.5 billion in lending to projects delivering transformative impact across the country.
It has been widely recognised for its pioneering approach, including winning a prestigious King’s Award for Sustainable Development in 2025 and being voted Best Ethical Financial Provider at the British Bank Awards for four consecutive years.
Zoe Ruthven, marketing and communications director at Triodos Bank UK, said: “Triodos Bank has innovation at its heart.
“Back in the 1960s, a group of pioneers came together to ask fundamental questions about societal inequality, the threat of a climate crisis and the role money played in addressing these challenges.
“The bank didn’t start as a bank for the sake of it, but evolved because the problems they were trying to solve demanded it.
“The world has changed, but the need for Triodos hasn’t faded. In fact, it’s accelerated.
“At a time when where many people can feel powerless, we want to share the message that every step counts, no matter how small. We have always been an energising and hopeful brand but our new identity and language tell that story better as we invite customers to grow our positive impact together.”
The T shape in the new logo is inspired by the very first logo of Triodos Bank, which was used until the early nineties. It also refers to the meaning of the Greek word ‘tri-hodos’ – three roads or threefold way, which for the bank are people, planet and profit.
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